Essential Sales & Business Development Skills
December 1, 2011 The Hyde Park Forum, Sydney
A practical one day workshop for people who want to enhance their sales and business development capability.
Whether you are employed in a sales or business development role or run your own business, attracting new business is a challenge.
In a small group setting (maximum 16 participants), the workshop will guide you through an effective sales and business development process. You will practice the key skills, gain the required knowledge and learn the key attitudes for successfully growing a business.
Who should attend?
This workshop will be most useful for people who work in a consultative sales environment providing solutions to client and customer needs, for example, software, exhibitions, events, marketing agencies, sponsorship, fundraising, tourism, hotels, professional services and consulting.
Key areas covered include:
- Who are you looking to attract? Identifying your ideal client
- Developing and communicating your compelling audience proposition
- Developing an effective business development activity plan
- Approaching prospects so they will want to talk to you
- Attracting prospects to you through speaking, writing, networking and events
- How to conduct a sales meeting
- Developing relationships and building rapport with prospects
- Effective questioning and listening techniques
- Presenting compelling customer focused solutions
- Selling lifetime value not price
- Closing the sale and overcoming objections
- Maintaining a positive and resourceful state
- Learning from your experiences to drive performance
Feedback from Richard's Australian Workshops
"A practical session that highlights sales and business development skills that are essential to your success in Business"
Catharine Buckley, Association Management Services Australia
"Fantastic Program"
El Kwang, Dockside Group
"The most informative and relevant learning day I have attended."
Carly Maloney, NSW Premier's Department
"Thank you for a fantastic workshop. I found the content to be very targeted and relevant to what I do. It was great to walk away with new tools and a different approach to attracting and targeting new business - and thank you for making it enjoyable too!"
Gabriella Alberici, Dockside Group
"Excellent day. We covered topics that are critical business fundamentals"
Megan Walker, Market Savvy
"Excellent. Very professional, engaging, interactive and informative"
Kim Vale, Waterfront Entertainment
"Always very insightful information about the barriers and opportunities ahead for development"
Ari Panagiotou, Royal Brisbane Women’s Hospital Foundation
"Excellent Content"
Ian Walker, Archer Gowland
"Very useful day. Richard was an engaging presenter"
Jasmyn Real, ZEST Healthcare
"Fantastic!"
Anna Mathews, Bell Shakespeare
Feedback from Richard's London workshops
"I found this extremely beneficial and feel that this will really help me improve in my role"
Mathew Brown, The Royal Borough of Kensington & Chelsea
"Excellent - really enjoyed the day! Very informative and Richard kept everyone engaged throughout the day"
Jenny Bones, British Academy of Film and Television Arts (BAFTA 195 Piccadilly)
"The overall day was extremely beneficial, offering valuable tips and advice that I definitely put into practice"
Sylvana Malachias, Royal Horticultural Halls and Conference Centre, London
"very informative and enjoyable day with ideas I can take back to work and implement straight away"
Jacqui Parry, School of Oriental and African Studies, London
Workshop Details
Time: 9.00 am – 5.00 pm
Cost:
$590 per person plus GST or $540 per person plus GST for 2 or more people from the same organisation on the same booking
NFPN members $540 per person plus GST or $490 per person plus GST for 2 or more people from the same organisation on the same booking
Early Bird - Book and pay before November 18, 2011 - $540 per person plus GST or $490 per person plus GST for 2 or more people from same organisation on the same booking
NFPN members - $490 per person plus GST or $440 per person plus GST for 2 or more people from same organisation on the same booking
Cost includes coffee on arrival, lunch, morning and afternoon tea and workbook
Booking Instructions, Terms and Conditions
Note: Workshop numbers are strictly limited to ensure a low trainer to participant ratio.
Email bookings@richardwoodward.com.au to request a place at the workshop and provide the following information:
Name
Job Title
Organisation
Address
Phone No (Land line and Mobile)
Your NFPN membership number, if you are a NFPN member
Subject to availability, a place will be reserved for you at the workshop for 14 days and a tax invoice will be sent to you via email. In the event that the workshop is over subscribed you will have the opportunity to be wait listed.
Confirmations: On receipt of full payment within 14 days, your registration will be confirmed via email. Payments received after 14 days cannot be guaranteed registration. Payment must be received prior to workshop attendance.
Refunds: Full refunds will be paid where a cancellation of registration is received in writing at least 21 days before the workshop. Within 21 days of the workshop, no refunds will be permitted.
Substitution: Substitute delegates will be permitted subject to prior arrangement.
Note: Richard Woodward and Associates reserves the right not to accept a registration. It may be necessary for reasons beyond the control of Richard Woodward & Associates to change the date or venue. In the unlikely event of the workshop being cancelled, a full refund will be paid.
Richard Woodward & Associates ABN 82779608281
Click here to watch Richard discuss 3 tips for attracting clients with Robert Gerrish